Weavers Tourism & Marketing Services are all about promoting Tourism establishments and positioning them on the many Tourism platforms they share with other industry team players. Without a sound marketing strategy in place it can take an establishment very long to reach its full potential and desired occupancy levels.
Marketing does not fall in place by itself it’s a specialised service that requires full time dedication. Marketing should be optimized to give your establishment the necessary exposure in existing and emerging markets. It should be a cost effective function but not limited.
Namibia is a new destination to the old world traveller. Our small country hardly features among the established countries visited by thousands of tourists. We are up against aggressive competition from a global point of view. It remains essential to utilise all available marketing resources to bring Namibia with its unique attractions and charming establishments to the foreground.
It`s not only costly but also intense to market an establishment on the most prominent platforms for potential travellers to find you or the destination of choice.
With the help of the internet and social media the world is becoming a smaller palace and by using the tools of technology we aim to make a profound difference by bringing you closer to the consumer and industry at large. By joining the online platforms, you automatically become visible to those searching new travel destinations.
Marketing is a specialised field and not everyone is familiar with the many options available to promoting an establishment. Certain channels are not equally successful or efficient and can be costly if they don’t yield return on investment. Online marketing is also not the only solution to grow your business. Namibia still depend on the traditional Tour Operators who promote and package Namibia and still bring the largest portion of tourist to the country.
They might be set in their ways and traditions of how itineraries are built and promoted but, they know the emerging trends and abide by travel law. Many European operators make use of Namibian ground handlers to deal and take care of their clients. We continue to strengthen our bond and relationship with the Namibian Operators to ensure their support.
Weavers offer a personalised Marketing strategy to promote establishments. While Marketing and Reservations run hand in hand, we offer a comprehensive service. Weavers are linked to the Nightsbridge system. It`s one of the most user-friendly reservations systems and most compatible with all online marketing platforms that generate direct bookings. It has a global reach and can also be linked to afford Tour Operators and Booking Agents access to an establishments availability grid, rates and information.
It will give us great pleasure to consult with you on finding the best Marketing & Reservations solution for your business.